Tuesday, November 8, 2011

adidas x Stella McCartney F/W 2011

Leading fashion designer Stella McCartney has created a highly functional sports apparel range for adidas this Fall/Winter.  Her latest activewear collection comprises of fashion-forward outfits for running, yoga and tennis

The fashion line was launched last month (October 2011), held at Marina Bay Sands The Shoppes. 

It was a wet evening so most of the guests were late, including myself, but I was still one of the few who were there early!

While settling into our seats, we were served canapes.  :D

Kui Jien was the host for the evening.  His wife, Sarah, was also present.

The showcase opened with the following video clip, displayed on two wide-screen televisions:

Not sure if you're familiar with it, but you might have seen it in the cinema before a movie.  This commercial is part of the "All In" campaign, but this one particularly featuring successful women including Katy Perry (!!!), Caroline Wozniacki, Staatsballett Berlin ballerinas, Sneakerqueen, Baby G, Li Bing Bing and Wei Qiuyue.  

I am very drawn to this video.  I have watched it more than 10 times and still find it captivating. 

Anyway, I digress.  Heh.

Mediacorp artiste Jeanette Aw was invited by adidas to the event to speak about her exercise routine and her experience as a ballet dancer.

She was donned a light grey slouchy parka and pastel yellow pleated skirt (which is from the Tennis range), hair tied in a high ponytail. 

I was very distracted by her flawless skin. 

Channeling the Caroline Wozniacki vibes

Later, local stylist Martin Wong was also invited on stage to give good advice on how to dress fashionably even when working out. 

Martin is wearing the graphic panda big tee shirt in collaboration with Jeremy Scott, from adidas Originals.   Cute.  And very oversized.

In this Fall/Winter11 season, we look at three ranges - Running, Yoga and Tennis.

From the Running range:

These pieces include the Running jacket, Monogyna Runner in footwear and the Bum Bag in accessories. 

I didn't really like this look, but prefer these pieces instead:
The stylish snakeskin print on a running tank

And I'll pair it up with this pair of Stella McCartney shorts.

From the Yoga range:

 I really adore the palette of lime green and grey hues of the top and the Yoga Zip Hoodie. 

From the Tennis Range:

I love the pastel yellow pleated dress and the blouse with multiple buttons (but the armhole was too wide for me).

Other than the three ranges, there is also the Winter Sports collection that boasts some bold apparels, such as the quilted jacket, Ski Jumpsuit and the Corylus Boot.

After the introduction, a MAC Cosmetics beauty expert was there to teach us how to put makeup for workout.  I didn't know that we can put makeup for exercise!  He thought us the appropriate amount and type of makeup and the procedure of applying.

The showcase ended with a shopping spree for all guests, and although I was very close to buying a tank top from the Katy Perry series, I bought an adidas Originals jacket in the end.  Haha.

On a totally unrelated note, this was what I wore for the preview event:

Completely non-sporty

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