Saturday, December 4, 2010

DKNY SCVNGR Hunt @Paragon

It's helluva boring December so far since I've been cooped up at home all week trying to study! The only happening event that took place was last week's DKNY application even that took place at Paragon Shopping Center last weekend!

To participate in this little game, you will need to own an Android or iPhone. And along with other smart phone users, we embark on our journey around the mall.

Porcupine joined in the fun too because he's an awesome iPhone user! We both woke up late, rushed down to Orchard, him without his kopi, hence explains his cui face. :3
DKNY JEANS is launching its Fall/Winter collection with the theme revolving around an animated murder mystery named Room 303. The story centers around five strangers, an artist, a backpacker, a rock star, a businessman and a model, who all arrive at a strange hotel to meet a mysterious man.

Each week, viewers are invited to watch the latest episode, find clues and win prizes!

We are one of the people who get to experience the episode in a retail environment with the live hunt at  Paragon!

Firstly, we were instructed to download the application "SCVNGR" from iTunes/Android Market:

Then, you arrive at the home page after you launch the application:

We are to select a characters from the given five:

The rest had chosen and went off! We didn't have time to choose so I randomly selected the Artist! So Hi, we're Artist Carla. ^^

After selecting our trek, we have to follow the instructions (from the app) and complete the assigned tasks!

Our first task was to take a picture at DKNY JEANS and upon completion we'll be given 4 points! The application even allows you to "share" your movement on Twitter and Facebook.

The second task is to find any cafe in Paragon and take pictures there.
We settled on the P.S. Cafe located at Level 3.

Amidst the buzz, you see Joanna, William or HP buzzing around getting their pictures taken, it was quite funny.

 We were trying out other functions in the applications...

Our third challenge was to locate an art gallery within the mall and insert the correct unit number.
This is the wrong unit number by the way! :P

For this final task we have no idea where it is, so we just ran up and down to find it. And there! 

The final task took us some time, so when we reached DKNY JEANS, the rest had already started shopping!
Joanna looks exceptionally happy. They each got themselves something before they left!

Porcupine got a nice chili red cap from DKNY JEANS, and also met Joanna for the first time. Both feisty fellas! :D

QOTD from the event: "Huh, is the challenge going to be very tough har? Need to use a lot of brains one or not?"

Tee hee hee.

0 comments: Powered by Blogger.